Our Story

My name is Laura, and I am the owner and advanced semi-permanent makeup artist behind Eternal Beauty Co. I want you to know you're in good hands, and I started the business after nearly 20 years in the beauty and luxury spa industry. Fully qualified to the highest level certification in the UK as a Level 4 Beauty Practitioner VTCT and Assessor, but most importantly I'm also fully licensed and insured. I have had the honour of training with celebrity favourite and multi award winning trainer Tracie Giles in Knightsbridge to bring you the highest calibre of cosmetic treatments possible.

I want to help in any way I can.

I've seen too many people affected by cancer, and the devastation it causes. As a result I want you to know that if you are affected by cancer I will work with you to give you the treatment you deserve for whatever you can afford. Get in touch, I will try to help as best I can. Confidence is beautiful, and I know that something as small as make up can go towards making people feel better and stronger. As of January 2019 I am proud to be an areola reconstruction technician also.

Behind the scenes

I am not only a semi permanent make up artist and business owner, but also mum to Violet who joined us in 2017. Between work, the family, 2 cats, 1 labrador and a triathlon habit I am certainly kept busy!